Vivid Vision Jan 1, 2028
"We elevate financial literacy through the power of YouTube"
This is our YT Era 2028 Vivid Vision. A Vivid Vision helps us see the future now, so everyone knows what we are building today.
This is a clear picture of what YT Era looks like, acts like, and feels like on January 1st, 2028. Sharing this vision helps make it real!
Big Hairy Audacious Goal (BHAG)
By January 1st, 2028, YT Era has become the engine powering financial clarity for over 1 million viewers each month. Our content is improving their financial decisions. We are also the undisputed growth collaborator for financial professionals, having empowered 500 advisors to double their client impact and build sustainable businesses. We changed how financial education is shared with everyone, helping Financial Services Organizations find the quality leads they need. We are the top choice for Financial Professionals who want to make a bigger impact and reach more people.
Our Growth Formula
Our success is measured by how well we help everyone around us grow – our team members, our collaborators, and especially the viewers who watch our content.
Our Culture
At YT Era, we have built a culture that people truly love being part of. We follow our V.I.E.W.S. values every day. This creates a place where team members grow both in their jobs and as people. Everyone feels important and knows how their work helps us succeed together. We celebrate wins as a team and support each other when things are difficult.
Communication is open and honest across the company. We believe in being kind, which includes giving honest feedback to help each other grow. Our remote work culture is built on trust, flexibility, and responsibility to each other. We give our team the power to manage their time and energy to do their best work and stay healthy, knowing that hard work and great results are most important.
We have created a special place in the media world where people and the business grow together. Team members often say that working at YT Era has changed their lives, not just their careers. You can feel the energy and passion, even though we work online.
Our Team
At YT Era, we have brought together a team of amazing people. They are passionate about our mission and very skilled in their roles. Our team includes experts in making content, improving marketing funnels, email marketing, and growing YouTube channels. We measure our success by the impact we make and how well we work, not by how many people are on the team.
We use AI and automated systems to help each team member do more valuable and creative work. This lets us achieve a lot with the right size team, always increasing what we produce and the impact we have.
Leadership has grown naturally in the company. Talented team members have stepped up to lead new ideas and improvements. Our structure allows good ideas to come from anyone. Leadership here means helping others succeed just as much as guiding the work.
Our team has people with different backgrounds and experiences. This diversity makes our content better and helps us connect with all kinds of viewers. It ensures our YouTube channels truly speak to the people we want to reach
How are team members supported?
YT Era manages itself and grows itself. Leadership is shared across the team. Andrew (our Founder) provides the vision, support, and inspiration, but he doesn't slow down our decisions or growth.
Each team member gets personal development help that matches their strengths and goals. We invest in training and give people tools to keep learning and growing. Regular feedback helps everyone know how they are doing and how they can improve.
Our leadership team reviews our strategy every quarter with each department. This keeps everyone working towards the same big goals while giving them freedom in how they do their work. We celebrate successes openly and handle problems privately. This creates a safe place for new ideas to grow.
What Are Team Members Saying?
"Working at YT Era is more than a role; it's being part of something important. I've never been on a team that works so hard while truly caring about people."
"I love seeing the results of my work. Knowing our content helps people make better money decisions gives me purpose."
"The culture of helping each other grow is real. I've grown more here than anywhere else."
"How we use AI tools is amazing. It takes away the boring tasks so I can focus on making valuable content that matters."
"I value openness. We all know how our work helps us succeed, and we share in that success."
"YT Era leaders trust us to do our jobs well without watching over us. This trust makes everyone want to do their best."
"I've never worked with a team that communicates so well. Working from home can feel lonely, but our culture makes me feel connected and valued daily."
"The best thing is seeing comments from viewers about how our content changed their financial future. That’s when I know we are living our values."
Our Media Assets
YT Era has built 15 successful YouTube channels. Each channel has a complete marketing system that brings in over $1 million in yearly income for YT Era. These channels teach about money topics like investing, building wealth, taxes, and general financial knowledge.
Our brands are now trusted names in finance, with millions of viewers watching across our network. Viewers don't know YT Era is behind the channels – we work quietly to make sure valuable financial education reaches the people who need it.
Each channel has its own style and audience, but they all promise viewer-first content that truly helps people's financial lives. Our content plan makes sure every video helps viewers on their journey, from learning about a topic to taking action.
The information we get from our channels shows us what financial topics people are most interested in. This helps us keep improving our content for the biggest impact.
Our Collaboration Model
Our Collaboration Model works extremely well. We are experts at creating successful YouTube channels that send interested potential clients to financial professionals. These professionals don't need to create content, be on camera, or manage marketing.
Financial professionals are eager to join our waiting list because they know our channels reliably deliver good leads. This model is a win-win-win: financial professionals get clients, viewers get free financial education, and YT Era builds valuable online assets.
The income from our Collaboration Model is over $1 million per year. This gives our business a strong base. Because of this success, we can be very careful about which Content Creators we collaborate with. We only work with professionals who truly share our values and vision.
What Are Collaborators Saying?
"Working with YT Era changed my business. The leads are ready to act, which greatly increased my success rate."
"I love that I can focus on helping my clients while YT Era takes care of all the marketing. The lead quality is excellent."
"I tried many marketing methods before YT Era. Nothing compares. It completely changed how I think about growing my business."
"The clear tracking and reports give me full confidence in our collaboration. I see exactly how my business is growing in real-time."
"More than just leads, the data YT Era provides helped me understand my potential clients better. It improved my whole business."
Operations/Logistics
Our operations work smoothly and efficiently. We have built a strong system to manage our 15 YouTube channels and their full marketing processes. Each channel makes steady income and has a real impact. By using smart AI tools, we have improved every part of making content while keeping the quality high. Our systems work so well that we can start and grow new channels knowing they will succeed.
Each YouTube brand we own works on its own, helped by automated systems. This makes sure viewers always have a great experience. Because our operations are excellent, we can focus on always getting better and planning for future growth, while still putting the viewer first in all that we do.
Impact on Society
By January 2028, YT Era has made a big difference in financial literacy around the world. Our YouTube channels have reached millions of viewers, giving them easy-to-access financial education that has changed lives.
We have directly helped over 5,000 people achieve important financial goals through our content and our collaborators’' services. The best part is, these viewers never knew YT Era was behind the content that helped them.
Our channels make difficult money ideas easy for anyone to understand. We create content that meets viewers where they are and helps them make better financial choices.
The impact goes beyond the people we directly help. When our viewers use better financial habits, they influence their families, friends, and communities. This creates a growing wave of financial literacy.
Technology & Innovation
Our smart use of AI has changed how we create and share content. We have built systems that let us make high-quality content for many people without losing the human connection that makes our channels work well.
AI helps us understand what viewers watch and prefer, so we always give them the most helpful and relevant content. Our technology handles routine tasks automatically, freeing up our team to focus on creative ideas and making things even better.
We have built strong methods to test ideas quickly. This helps us find what works and improve our YouTube strategy and marketing funnels fast. Using data this way keeps us ahead.
Even with all our technology, we always remember our main commitment: the viewer experience. Every decision about technology is checked against our main value: Viewer First, Always.
Leadership & Vision
By 2028, Andrew has successfully changed his role. He is no longer running daily operations but is the visionary leader who inspires and guides the team. YT Era now manages itself and grows itself, with leadership shared across the team.
Andrew focuses on supporting and guiding team members, making sure they have what they need to do well and feel happy in their role. His leadership style is based on trust, freedom, and responsibility, creating a culture where new ideas grow easily.
The company's direction is decided through planning sessions where every team member can share ideas. This way, we use the combined knowledge of our team and stay true to our core purpose and values.
Our Mission & Impact
Our mission to improve financial literacy through YouTube has created real positive change. We have built a company that gives great value to viewers while also creating lasting success for our team and collaborators.
YT Era has proven that when you put the viewer first and create truly valuable content, business success follows. By focusing on making every viewer feel understood and valued, we have built brands that people trust and recommend.
Our growth formula – measuring success by how well we help others grow – has created a cycle of improvement and impact that keeps going. As we continue to grow, we stay committed to our V.I.E.W.S. values and our purpose of sharing financial solutions that improve lives.
We understand what our viewer truly values, and we deliver that every day and in every way!